Canada Data

When planning your PPC Budget, it’s important to consider the average cost-per-click (CPC) on various platforms. The CPC represents how much you’ll pay each time someone clicks on your ad, and it varies widely depending on the platform and industry. Let’s break down the average CPC for some major advertising platforms:

1. Bid Amounts: How They Impact Your PPC Budget

Setting Bids:

Decide how much you’re willing to pay per click. You can set bids saudi arabia email list manually or let the platform adjust them for you automatically.

Manual Bidding: You control the bids for each keyword or ad.

Automatic Bidding: The platform adjusts your bids to meet your campaign goals, like getting the most clicks or conversions for your budget.

Adjusting Bids:

Increase bids for keywords that perform well and lower them for those that don’t.




You can also adjust bids based on device type, location, and time of day to get better results.

Staying Competitive:

Check what your competitors are bidding using tools like SEMrush to ensure you’re competitive without overspending.

Planning Campaign Duration

Campaign duration is the time frame your ads will run. Here’s how to plan it effectively:

Sh