Google Policies That Cause Disapprovals
Posted: Wed Dec 18, 2024 6:05 am
Prospect Search Campaigns
Dynamic Display Ads can be used in campaigns to increase the relevance of the message to attract users to the site. Examples include: creative in different languages based on the user’s geographic location, creative that uses location-based weather information, or using a website’s content to display personalized designs and messages.
2. Retargeting Campaigns
Dynamic creatives in retargeting campaigns macedonia phone number library can have a variety of goals, such as increasing conversions, increasing order values, or increasing purchase frequency. Examples include: a creative that shows retargeted users products related to the product they purchased, the product they last viewed before leaving the site, or items they abandoned in a shopping cart.
There may be times when even a well-formatted data feed may be disapproved by Google, indicating a violation of a Google Ads policy.
Here are a few of the most common examples:
Adult Content: Google wants to keep its content safe for all users, and that includes advertising content. That's why Google prohibits the marketing and advertising of adult-themed products. This includes firearms and explosives, drugs and tobacco, gambling products, and more.
Trademarks: You are responsible for trademarked content in your data feed. If there are disputes over trademark ownership of content in your data feed, Google may reject your feed and pause your Dynamic Display Ads until the issue is resolved.
Relevance: The information and products in your data feed should be relevant to the items in your catalogue and to your business itself. Products that don't fit your business type or features that aren't relevant to the products may cause Google to question the legitimacy of your offers. For example, if your business sells luxury soaps and your data feed includes a car model, Google will reject your ad.
Dynamic Display Ads can be used in campaigns to increase the relevance of the message to attract users to the site. Examples include: creative in different languages based on the user’s geographic location, creative that uses location-based weather information, or using a website’s content to display personalized designs and messages.
2. Retargeting Campaigns
Dynamic creatives in retargeting campaigns macedonia phone number library can have a variety of goals, such as increasing conversions, increasing order values, or increasing purchase frequency. Examples include: a creative that shows retargeted users products related to the product they purchased, the product they last viewed before leaving the site, or items they abandoned in a shopping cart.
There may be times when even a well-formatted data feed may be disapproved by Google, indicating a violation of a Google Ads policy.
Here are a few of the most common examples:
Adult Content: Google wants to keep its content safe for all users, and that includes advertising content. That's why Google prohibits the marketing and advertising of adult-themed products. This includes firearms and explosives, drugs and tobacco, gambling products, and more.
Trademarks: You are responsible for trademarked content in your data feed. If there are disputes over trademark ownership of content in your data feed, Google may reject your feed and pause your Dynamic Display Ads until the issue is resolved.
Relevance: The information and products in your data feed should be relevant to the items in your catalogue and to your business itself. Products that don't fit your business type or features that aren't relevant to the products may cause Google to question the legitimacy of your offers. For example, if your business sells luxury soaps and your data feed includes a car model, Google will reject your ad.