Data-driven marketing is a constant reality in the business world, remaining a marketing trend for 2022.
The data culture postulated by this strategy allows marketing teams to perceive and interpret information in a way that is applicable to the sector in which they operate, basing decisions on proven statistics, favoring the unlocking of new ideas in alignment with marketing objectives .
In the aforementioned survey conducted austria mobile database Salesforce, 78% of participants confirmed that user engagement is driven by data, while 83% admitted that digital resources are essential for carrying out the activity.
Therefore, the importance of analysis tools grows even more, both in evaluating conversion and acquisition rates, and in measuring the efforts made by teams.
At Runrun.it , you can track your team's productivity and capacity metrics in a visual and intuitive way, as well as accurately estimate delivery times and balance employee demand through data.