Expanding Social Media & Community Engagement

Collaborative Data Solutions at Canada Data Forum
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sharminsultana
Posts: 1133
Joined: Thu May 22, 2025 5:09 am

Expanding Social Media & Community Engagement

Post by sharminsultana »

Clear CTAs (Call to Actions): Guide visitors with clear buttons like “Shop Now” or “Sign Up for Discounts.”

Abandoned Cart Recovery: Implement automated reminders to customers who leave items in their cart without checking out.

3.
Social media isn’t just about followers—it’s about engagement:

User-Generated Content (UGC): Encourage customers to share photos and reviews, showcasing real experiences.

Influencer Collaborations: Partner with micro-influencers who resonate with your audience.

Behind-the-Scenes Content: Customers love shop authenticity—share day-in-the-life videos, team introductions, or product creation stories.

4. Boosting Online Visibility Through SEO & Paid Advertising
Organic and paid strategies go hand in hand:

Local SEO Strategies: Optimize for local searches with Google My Business and geo-targeted keywords.

Retargeting Ads: Show ads to visitors who previously browsed your site but didn’t make a purchase.

Seasonal & Trend-Based Content: Stay relevant by tailoring marketing campaigns to seasons, holidays, and trending topics.

5. Integrating E-Commerce for a Hybrid Shopping Experience
Blending in-store shopping with digital convenience boosts sales:

Click-and-Collect Services: Allow customers to purchase online and pick up in-store for added convenience.
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