Create Urgency with a Deadline

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Email marketing

Blog posts

Influencer collaborations

Paid advertising

Utilizing relevant hashtags and partnering with influencers can help expand visibility to a larger audience.

5. Optimize for Lead Capture
The ultimate goal of a giveaway is to collect leads. To achieve this, integrate a shop lead capture form within the entry process. Request information such as:

Name

Email address

Phone number (if relevant)

Consider offering bonus entries for participants who provide additional details or refer friends.

6.
Setting a clear timeline for the giveaway encourages prompt participation. Use countdown timers and phrases like “Limited-time offer” to drive urgency and excitement.