The Disadvantages of Google Max Performance

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simahosain098
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Joined: Tue Dec 10, 2024 4:07 am

The Disadvantages of Google Max Performance

Post by simahosain098 »

However, there are not only advantages: as mentioned, P.Max are considered “black boxes”, that is, campaigns that are currently very “hermetic” , which do not allow for much active management by the user:search terms cannot be excluded, for example ( to do this you need to open a ticket with Google Ads ), nor can you obtain much data regarding the creatives themselves or the placements.

While there are some very simple scripts you can apply to your Google Ads account , which will reveal some additional data to you (keep reading!).

With P.Max, “the keys are handed over” to Google AI . The user can only try to:

produce quality ads and content (feeds, images, videos, text ads);
feed G.Ads with quality data : if the site receiving the ads already receives traffic from other sources (including other advertising campaigns), then P.Max will really be able to give its best, making the most of the data at its disposal;
work a lot on landing pages, on the site in general, on the UX and on Analytics segments , for example. That is, on all the elements external to the campaign, but fundamental for the success of the Ads.
For further information, I refer you to the official Google guide which you can find here

If you don't have any, let some micro netherlands whatsapp mobile phone number list influencers or interested users try your product/service for free in exchange for reviews, so you will have real reviews and you can also collect some useful feedback to improve what you are offering on the market.
6. Details and features
When visitors land on your landing page, they have a very vague understanding of what your product does and how it actually works.

You can think of this section as a product demonstration or user education exercise .

People like to see how things work, and it’s a great way to wow potential customers with your product or creative solution.

Image

You can also do this by using user-generated content (UGC) themselves , for example a video of a user explaining how to use the product is usually much more attractive than many other “glossy” ways to present it.

7. Price
One of the main obstacles that new prospects raise as they approach the closing stage of the buying cycle is price .

Including a clear and transparent pricing section, perhaps a price list, can help clear up doubts for those visitors ready to purchase.

In fact, by creating a detailed item-by-item description of what they are paying for and thus making them perceive the value, you have a better chance of persuasion.
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